EyesOn Design Car Show
EyesOn Design is one of America’s premier automotive events.
Each year the event attracts members of the transportation design community, collectors, and the public to celebrate and reflect on design.
2024
Design Masters: A Lifetime of Design Achievement
Lifetime Design Achievement Award: To be announced
Honorary Chairman: Bill Warner, Founder, Amelia Island Concours d’Elegance
Grand Marshal: Tim McGrane, CEO, M1 Concourse
Commemorative Poster Artist: Nicolas Rousselet, Gallery Momentum
37th Annual Celebration of Automotive Design: Sunday, June 16, 2024
The 37th annual car show will keep its usual venue, the picturesque and historic grounds of the Ford House in Grosse Pointe Shores. Sunday Car Show tickets are available day of at the Ford House Gate. All other weekend events have limited capacity and by reservation only.
EyesOn Design at Ford House
Automotive Design Exhibition
Ford House
1100 Lake Shore Road
Grosse Pointe Shores, MI 48236
Father's Day, Sunday, June 16, 2024
10:00 a.m. - 4:00 p.m.
Tickets: $40 per person. Children under 10 free/w adult, Active Duty Military free w/ID.
Private Eyes Brunch (Reservations Required)
11:00 a.m.-1:30 p.m.
$100/per person, $40/Children under 10, Table of 10/$900
Includes admission to Sunday car show
An innovative format
This unique EyesOn Design show differs from other car shows, in that it celebrates design in all vehicle categories – from pre-war classics, sports cars and exotic foreign makes to muscle cars, hot rods, customs and motorcycles. In addition, the show is completely focused on the design. It does not focus on vehicle restoration, provenance, rarity or vehicle dollar value. Instead, automotive designers choose the theme, play a role in the selection of vehicle categories, plan each of the sub-events and approve poster art, graphic design and other aspects of the show’s format.
EyesOn Design features
In addition to the main car show, EyesOn Design features several related events and programs both before and during the event weekend including:
Driving Tour (Reservations Required and space is limited)
Friday, June 14
8:30 AM - Noon
Starting point sent to registrants week prior to tour
75-Mile tour of winding southeastern Michigan route followed by lunch and auto-enthusiasts tour at a surprise location.
$95 per person
Vision Honored (Reservations Required)
EyesOn Design Lifetime Design Achievement Award
Friday, June 14, 6:30-10:00 p.m.
M1 Concourse, Pontiac, MI
Ticket: $225 per person - Table of 10/$2,000
Black-tie optional
Design Symposiums: To be announced
For more information about the EyesOn Design car show, click here.
For more information about sponsorship opportunities contact Cyndy Doherty at (313) 515-9050.
Judging and awards
Vehicle judging is conducted exclusively by automotive designers from original equipment manufacturers from around the world. The exterior of each vehicle is judged using professional design criteria, including emotional appeal, execution, artistic excellence, and design character and continuity. In addition, the interior of each vehicle is evaluated according to a number of criteria, including appearance, functionality, use of color and materials, and compatibility with the vehicle’s exterior.
Vehicle entries are eligible to win several awards, including one that is judged and presented by visually impaired adults, members of the Detroit Institute of Ophthalmology’s Adult “Visionaries” support group. For this award, visually impaired and blind men and women wear white gloves and select, strictly by touch, a winner. This aspect of having visually impaired judges at the event continues to make EyesOn Design a truly unique car show.
Display vehicles
Vehicles displayed at EyesOn Design are by invitation only. If you have or know of a vehicle you would like to have displayed at EyesOn Design, please contact the Detroit Institute of Ophthalmology at (313) 824-4710. You can also go to EyesOn Design Car Show and fill out a form to nominate a vehicle.
Poster sales
Each EyesOn Design Car Show features a distinctive poster commissioned by an automotive artist. Copies of the poster are sold during the show, and proceeds benefit the Detroit Institute of Ophthalmology. Previous year posters are also available for purchase from the DIO.
Sponsors and volunteers
All EyesOn Design events provide financial support and raise awareness for aid to the visually impaired through the work of the Henry Ford Health Detroit Institute of Ophthalmology, the research education arm of the Department of Ophthalmology. There are also many opportunities for volunteers at the EyesOn Design Car Show, including staffing tents, driving shuttles and vans, helping out with logistics or volunteering at the Friends of Vision Raffle.